Our values

Our vision:

To develop a 100% Greek Proposition in Personal Hygiene.

Our Mission:

To seamlessly and successfully combine quality with innovation, to create best-in-class, skin-friendly products that guarantee safe consumer protection.

Innovation:

We have set new standards in the personal hygiene industry, through our highly innovative approach that effectively fuses top absorbency with proven exceptional skin-friendly properties, i.e. the ‘sensitive concept’.

Excellence:

We won’t settle for anything less than excellence. Ever since our foundation, we have made the strategic choice to invest in state-of-the-art equipment, in order to create top quality products of pioneering design to the highest international standards.

Everything we do is based on a common set of values that determine how we work together.

Our values, Respect, Responsibility, Integrity coexist in all our collaborations.